How long are you going to procrastinate starting that business? You've been thinking about it for years.
A few years ago, the two of us embarked on the greatest journey of our lives, to understand how the modern entrepreneur starts and runs a profitable business--not only in Silicon Valley, but anywhere in the world.
We started in Lagos, Nigeria and extended our program to East Africa where we worked with 46 entrepreneurs who are building life-changing businesses. We created a framework that's worked for EVERY SINGLE ONE of those founders. We're now ready to share with you the 47th iteration of the framework, based on our brand new book, Model 47: A Startup Storybook.
Whether you live in London or Liberia, San Francisco or Sao Paolo, Portland or Port Harcourt, if you want a no nonsense step-by-step guide to success, we believe this model will work for you.
How many of you have ever had a crazy idea for something you want to implement in an organization?
How many of you had no clue where to even start?
We’ve been there! Between the two of us, we have 25 years of experience in corporate world and during this time, we've realized that corporations are HUNGRY for disruption and innovation. And like a horror movie….it's got to come from within the business!
We're going to walk you through a 11 step process that the two of us AND some special guests from very traditional industries have used to create change within our organizations…even when it seems impossible.
Remember: You do not need permission to make your business better. This is very much YOUR JOB.
Come and learn how to do this in any job you will have in the future--while not only remaining employed, but also emerging as the intrapreneurial hero in your organization!
People are talking about you behind your back.
Everyone is doing it: Your friends. Your co-workers. Your management. People you don’t even know!
What are they saying?
(What? You don’t know?!!)
Whether you like it or not, your name has a brand attached to it. Your brand is what people say about you when you’re not in the room.
Here’s the kicker though: You can't control your brand. It’s what OTHER PEOPLE think, say and feel about you.
However, you CAN craft and control your story. Your story is the thing that leads to your brand.
If you don’t tell people the story you want them to repeat about you—they'll absolutely make one up for you. Without your input.
My friend, it’s time to take action. Today, using the classic Hero's Journey formula for crafting fictional stories, you can spin the tale you want being told about you. Join us!
Once upon a time in a land not too far from here.
Companies used to make products. Test them in-house.
…and throw them over the wall at their users.
It was a dark time.
We all had NSync CDs. AOL dialup was a thing. You used to go home and binge watch Dawson's Creek (don't lie, you did too).
But those days are GONE. What worked then does not work now.
Today, you can't just create for your customers. You must co-create with them. But how? Come and hear about how one of the biggest software projects in the world, Windows 10 shifted to this paradigm and attracted a community of 16.5 million global Windows Insiders who we have been co-creating with for 4 years. By the end, you'll know how to set up your own community and fan club and more important, how to co-create with them.